About The Brand

Series The Label is an elevated swimwear label based in New York. Established in 2018, the brand creates a thoughtful collection of swim essentials with a focus on timeless and minimal design for the modern woman. With the utmost attention to craftsmanship and detail, each swim piece is hand-made using the highest quality sustainable materials resulting in pieces that can be worn through many seasons.


The Foundation Of Our Brand

As a small independent brand, we try our best to be mindful of our carbon footprint and minimize the negetavive impact that textiles can have to our planet.  In a world of fast fashion, we take pride in our slower process that strives to deliver a responsibly made product.  

Materials We Use

Each piece is handmade from fabric woven in Italy made using ECONYL® yarn, a 100% regenerated nylon derived from pre and post industrial waste such as discarded fishing nets, that once they have reached the end of their useful life, instead of being disposed of in the landfill, are recovered and regenerated. Our gold hardware is made in France of the highest quality materials that are heat resisitant, salt & chlorine resistant and in line with the STANDARD 100 by OEKO-TEX®. 

Made In New York

We are proud that we have aligned ourselves with local artisans that share our brands passion and pursuit for quality and sustainability. Our swimwear is made in a small, family-owned facilty that practice ethical and fair work environments.  Manufacturing our swimwear in NY supports our community and allows us to oversee the entire production process, ensuring our comittment to doing better.  As we continue to grow, we are committed to doing everything we possibly can to make the best decisions not only for our business, but for our customers and our planet.